After over 15 years of delivering white-glove development and design services, we realized it was time for a digital facelift. Our previous site no longer captured the sophistication and expertise that define our work, nor did it fully showcase the breadth of services we now offer. With this in mind, we undertook a complete redesign to ensure our website truly reflects the quality and vision that define our brand.
The redesign aimed to:
– Showcase our expanded services.
– Highlight the remarkable projects our team has executed.
– Strengthen our brand identity.
– Enhance talent acquisition by presenting our vibrant culture and innovative approach.
– Provide detailed insights into the sectors we specialise in.
Refined Aesthetics: Our Brand’s New Visual Language
The new design harmoniously aligns with our refreshed brand identity. We’ve created a clean, timeless look by introducing updated fonts and minimalist supporting graphics.
“We did a lot of brand exploration to figure out how to shift our look and feel. It was about understanding that there is confidence in simplicity and reduction promotes clarity. We carried this thinking into our new style guide and wireframes, making sure everything feels more purposeful.”
— Philipp Boltz, Design Director
Limiting the use of colours allows our portfolio to shine, while the newly added “Approach” and “Culture” pages emphasize our values of nurturing relationships and fostering innovation. Comprehensive case studies illustrate how we address business needs and transform visions into reality.
This redesign also prioritizes audience needs. For potential clients, we provide detailed insights into our project methodologies and what they can expect when working with us. For prospective talent, the new site emphasizes our vibrant culture, helping us attract and retain top-tier professionals.
Engaging Users with New Features
The homepage now welcomes visitors with a captivating showreel in the video header, and the new “Sectors” page provides fresh perspectives on our services. Additional highlights include client testimonials, dynamic forms, and enhanced showcases of our branding-centric projects.
To enrich user interaction, we incorporated movement and micro animations where it made sense, creating a more immersive experience.
A Future-Ready Website: Easy to Manage, Ready to Scale
Content management is now more intuitive than ever, thanks to the flexibility of the WordPress block editor. The redesign incorporates custom block patterns and templates, streamlining content creation and ensuring consistency across the site. This block-based architecture enables seamless page building, allowing us to highlight our work dynamically while maintaining a clean and professional design.
We treated this project as if it were for a client, implementing a structured and well-documented approach. This ensures that anyone on the team can easily update or create new pages while preserving the site’s design integrity and functionality. The result is a visually engaging website that is incredibly easy to manage and scale, ensuring our digital presence will remain dynamic and cutting-edge as we continue to grow.
A New Chapter Begins
As we roll out the redesigned Trew Knowledge website, we’re not just introducing a new look but redefining our commitment to innovation and quality. The updated site, with its minimalist design and enhanced functionality, perfectly reflects our forward-thinking ethos and dedication to excellence in project execution.
Our clients and colleagues have shared enthusiastic feedback, signalling that the site goes beyond fulfilling its intended purpose—it inspires. This response highlights our team’s hard work and adherence to excellence, reaffirming our position as digital design and development leaders.
Interested in a digital makeover? Reach out now and find out how we can help your brand shine!
